The Middlesex Sheriff's Office medical model evolved tremendously during the COVID-19 pandemic. By establishing transparent, targeted communications, MSO minimized secondary crises that would have diverted resources from the COVID-19 response. Attendees will find that using a targeted communications plan for each stakeholder group builds meaningful engagement and trust that sustains an agency through a crisis.

Educational objectives

Explain the difference between crisis management and emergency management

List the secondary constituencies and other stakeholders who may be affected by a correctional crisis

Create concrete action steps to avert the secondary impacts of a crisis

Level: Intermediate